Amarok

Image created using modo to create the car and environment. Photoshop for the post work. The sky is a photo.
I didn`t do it on my own, all our team at studio NOTAN took part in this! I was responsible for modelling and texturing about 50% of the rocks, replicating all vegetation in the scene and creating the composition, lighting and rendering the scenery and the car, and doing the post production.
This image was created for the VW Amarok ad campaign for the agency Almap BBDO here in brazil.

Agency: Almap BBDO
Client: Volkswagen
Art Director: André Nassar